How to Use E-E-A-T in SEO? Is it Necessary on Google?
In the digital marketing world where ‘Content is king’, Google’s shift from E-A-T (Expertise, Authority, Trust) to E-E-A-T, introducing and additional ‘E’-Experience into the equation, marks a pivotal moment. E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness. This update will ensure that the websites that show up in search results are reliable and the content […]
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